University of Wisconsin

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      Repping your school just got an upgrade. Slip on a luxuriously cashmere sweater or 100% Organic Peruvian Cotton polo. These are built with a classic fit and effortless style, every piece is designed to last—just like the memories you make in them. Looks great. Feels even better. Built for the long haul.

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      Officially licensed by the University of Wisconsin and Grateful Dead. The Grateful Dead's 1971 show at the University of Wisconsin, including a nearly 50-minute version of "Playing in the Band" - the band's longest single-song performance during their career - left a lasting cultural mark on both the university and the broader community. The Dead would go on to play half a dozen more times in Madison, solidifying their relationship with the city and region. The love for the Grateful Dead is alive and well in Madison, Wisconsin.

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      Wisconsin x Grateful Dead Circle Bears Tee
      from $39.95
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      Wisconsin x Grateful Dead SYF Tee
      from $39.95
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      Wisconsin x Grateful Dead PE SYF Tee
      from $39.95